Built and proven inside a real HVAC company.
We don't test on clients. Every system runs at Home+ Air & Heat first, with real customers and real emergencies. Then we measure yours the same way.
Tested inside a real HVAC company first.
Everything we offer runs first at Home+ Air & Heat, a working HVAC company with real trucks, real dispatch and real 2 a.m. no-heat calls. If it doesn't work there, it never reaches you.
We're HVAC operators first. The marketing, AI answering, follow-ups and CRM setup you get are the same ones running Home+ Air & Heat every day.
The six numbers we report every month
A growth partner is judged by booked jobs, not reports. These are the numbers you'll see for your HVAC or plumbing business.
The number that matters most
Booked jobs
Jobs on your calendar from calls, forms and texts, pulled from your CRM, not guessed.
Every ring counts
Answered calls
How many calls were picked up in under 2 rings, day and night, and how many became bookings.
What growth really costs
Cost per booked job
Your marketing spend divided by booked jobs, by channel, so you can see what pays off.
Are you the answer?
AI search mentions
How often ChatGPT, Gemini, Perplexity and Google's AI recommend you in your city.
Top 3 or not
Google Maps position
Where you show on the map for the searches your customers use, across your service area.
Quotes that turn into jobs
Estimates closed
How many open estimates were followed up and signed, and how fast.
How we keep results honest
Anyone can make a chart go up. Here's what we promise about every number we show you.
Tied to real calls
Every lead we count has a call recording or a record in your CRM. No clicks or impressions dressed up as results.
Non-branded only
Calls from people who already searched your name don't count toward the 90-day goal. We only count new demand we created.
Same view as you
You see the same dashboard we do. Nothing is hand-picked for a nice PDF.
Before and after
We record your starting numbers in week one, so every result is compared to where you really began.
What runs at Home+ Air & Heat every day
AI search visibility
We ask ChatGPT, Gemini, Perplexity and Google's AI which HVAC and plumbing companies they recommend in Home+ Air & Heat's area, and track changes after every update to the website, listings and reviews.
Google Maps and local SEO
Home+ Air & Heat's Google Business Profile, service pages and review requests run on the same playbook we use for clients. We try new ideas there before they reach your market.
The AI receptionist
Real customers call Home+ Air & Heat at all hours. The AI answers, spots emergencies and books jobs, and our team reviews recordings every week to improve it.
Follow-up and sales
Estimate follow-ups, tune-up reminders and maintenance plan renewals run automatically from the CRM, so we can see what actually turns open estimates into signed jobs.
Tracking and reporting
Every call is tracked and recorded and every job is tied to where the customer came from. The client dashboard is the same view Home+ Air & Heat uses to run its marketing.
Numbers we refuse to put in front of you
Impressions and clicks as if they were jobs
Ad platforms happily report views. Views don't pay technicians. We show them only as context underneath the numbers that matter, never as the headline.
Leads with no record behind them
If we can't point to a call recording, a form submission or a CRM record, it doesn't get counted. A lead total nobody can trace back is a number you can't manage.
Rankings on their own
A screenshot of a top position tells you nothing about whether the phone rang. Position gets reported as visibility, alongside qualified calls, bookings and completed work, so you can see which stage is stuck.
Revenue we didn't verify
We report booked and completed jobs from your CRM. Where revenue is attached, it comes from your own invoices, not from an average ticket we invented to make a chart look good.
Made-up case studies
You won't find named results here from companies that didn't agree to share them, or percentage gains with no source. Home+ Air & Heat is our proving ground because it's the one business whose numbers we can stand behind in full.
How the numbers reach you
Week one: your starting line
Before anything changes, we record where you are: how AI assistants describe you, where you sit in local search and Maps, how many calls came in and how many were answered, and how many jobs were booked and completed. Every later number is compared to this.
Every month: the same six numbers
One report, the same structure each time, no reshuffling to show whatever looks best. Visibility, answered calls, qualified calls, bookings, completed work and cost per booked job are reported separately, with plain notes on what moved and what didn't.
Day 90: the guarantee check
We compare qualified demand against the goal set with you in week one, using your CRM and call records as the source of truth. If capacity, coverage or your offerings changed during the period, that's stated in the report rather than quietly absorbed.
When something goes wrong, you hear it from us
A tracking gap, a listing suspension, a bad month in one channel — it goes in the report with what we're doing about it. Partners who only report good news aren't reporting.
Where the data comes from has limits
Some systems don't share everything we'd like, and AI assistants give different answers on different days. Where a number is a sample or an estimate, the report says so instead of dressing it up as precise.
Questions to ask us, or any partner
Can you show me the record behind this lead?
Ask for the call recording or CRM entry for three leads at random. A partner who counts honestly can produce them in minutes.
Are branded calls in this total?
People who searched your company name were already yours. Ask whether they're included, and whether the goal is measured on non-branded demand only.
Which stage is actually stuck?
Visibility, qualified calls, bookings and completed jobs fail for different reasons. A partner who can't tell you which one is the problem can't fix it.
What will you never promise me?
Rankings, AI recommendations, close rates and revenue figures aren't anyone's to promise. Be wary of a partner who promises them anyway.
What stays my decision?
Pricing, promises to customers, staffing, dispatch, licensing and every safety and field judgment should stay with you and your licensed team. Get that answer before you sign anything.
Call our AI receptionist now.
Pretend you're a homeowner with a broken AC at 11 p.m. Hear it answer, ask the right questions and book the job, exactly like your customers would.
- 1. Dial the number
- 2. Describe your problem
- 3. Try to trip it up
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